- The offenders gain trust and confidence through their charisma, by using a business name similar to that of a well-established organization, or by communicating a concern for the elder's well-being.
- They create the impression that the elder has been "chosen" or is "lucky" to receive the offer, and that such offers are rare.
- They encourage their victims to make an immediate decision or commitment to purchase products or services, which effectively limits the opportunity for consultation with others.
- Further, since the "special" offers are available to only a select group of customers, the offenders ask the victims to be discreet and not discuss the details, shrouding the transaction in secrecy and decreasing the chance of discovery by a family member, neighbor, or other concerned party.
The frauds occur quickly, with little risk of exposure.
